Low creep clay refractory bricks are made of selected high alumina clinker, mullite, combined with clay as the main raw materials, high pressure molding, high temperature sintering and become. The product has excellent high temperature physical properties and chemical corrosion resistance. According to the creep rate (0.2MPa, 1280 ℃, 25h) can be divided into ≤ 0.4%, 0.6%, 0.8% of the three series of low creep clay brick. Customized Low Creep Refractory Brick,Customized Low Creep Refractory Bricks,Customized R&D is Available Refractory Bricks Huixian Xinwei Refractories Co. , https://www.xinweirefractory.com
In December last year, twelve paint companies, including Garboli, Chenguang Coatings, Garrison, and Chuanhua, were awarded the title of "Well-Known Trademarks" by the State Administration for Industry and Commerce. This recognition is considered one of the most prestigious honors in the paint industry. While it's encouraging to see such achievements, there's a growing concern about the credibility and value of these trademarks.
Despite the administrative recognition, many well-known trademarks in the paint industry have become misinterpreted and devalued. The overuse of such titles has led to confusion among consumers, who no longer pay much attention to them. Many large companies avoid participating in these programs, and even those that do often struggle to maintain their reputation. Why is this happening? It’s time to take a closer look at what it truly means to be a well-known trademark.
A well-known trademark should reflect the true strength and quality of a company. According to national standards, a well-known trademark must be recognized by the public and enjoy a high level of trust. To qualify, companies must meet several key criteria: they should have a significant market presence, produce high-quality products, maintain a strong brand image, and offer reliable after-sales service. These are the foundations of a genuine well-known brand.
However, in reality, the situation is quite different. Many companies with "Chinese Famous Brands" or "World Renowned Brands" on their banners are not actually well-known. Some even self-claim titles like "China's First Brand," which raises questions about the authenticity of such claims. The media and online platforms are flooded with these misleading advertisements, making it difficult for consumers to distinguish real brands from fake ones.
The author has visited over 1,000 paint companies and found that many with "well-known trademarks" are not as prominent as they appear. Some of the largest and most reputable companies have never been recognized, while others with questionable reputations hold these titles. This discrepancy highlights a serious issue in the current system.
In regions like Guangdong, there are numerous companies claiming to be well-known, such as Foshan-based Jialeshi, Bangpai, Ouqi, and Palladium Lacquer. In Guangzhou, Fengyuan Lacquer is also listed, while Jiangmen hosts Huibang and Qiaoben Lacquer. Even smaller cities like Zhongshan have multiple companies with similar claims. This widespread use of the term "Well-Known Trademark" suggests a lack of strict oversight.
Some companies even go further, using titles like "World-Renowned Brand" or "Top 10 Coating Brands in the World." These claims are often unverified, and it's unclear which authority issues them. The government needs to step in and ensure that only legitimate companies receive such recognition. Otherwise, the entire concept of well-known trademarks will continue to lose its meaning.
To restore trust, stricter regulations and better enforcement are essential. Media outlets and online platforms must be held accountable for publishing false advertising. Consumers deserve accurate information, and businesses should be encouraged to focus on quality, innovation, and customer satisfaction rather than chasing meaningless labels.
Ultimately, the goal of well-known trademark programs should be to promote real brand value and encourage long-term growth. Instead of just chasing awards, companies should invest in building sustainable, trustworthy brands. Only then can the paint industry truly thrive and compete globally.